Silly me. I would never recommend a $30 lotion* without offering you a less pricey alternative, so here it be: Aveeno's Positively Smooth Moisturizing Lotion.
Love it. Smooth, and also smells like a baby's bum .
(Who knew soy could be moisturizing... and here I thought you were only useful for making Soy Sauce and Tofu....)
*OK, so it was only $27 bucks. I lied, but when product starts to get that expensive, you forget all about the GW's.